Another great video in Plain English. Lee LeFever does a great job explaining the concept that makes Twitter search and hashtags so important. Understanding the importance of these two features is key for organizations wishing to harness the Twitter Force and for you if you want to become a Twitter Jedi (sorry I attended a Star Wars marathon last weekend).
[http://www.youtube.com/watch?v=jGbLWQYJ6iM 331 276]
